Skip to main content

Launch HN: Jika (YC S20) – Price A/B Testing for Shopify https://ift.tt/2ZzTJB9

Launch HN: Jika (YC S20) – Price A/B Testing for Shopify Hi all! I'm Kennan and I recently founded Jika ( https://jika.ai ). Jika helps Shopify sellers A/B test their product pricing so they can make more money. Let’s say you sell shoes on Shopify for $100 and want to test $110. You’d 1-click install the Jika Shopify App and go to a dashboard where you select and start a test for $110. We then handle the heavy lifting of showing price A to 50% of your visitors and price B to the other 50%. As the test is running, Jika keeps track of revenue, conversions, and visitors at each price point. You’d repeat this process as much as you can since the optimal price for a product is always changing. Up until now, most people have priced off competitors, but that doesn't cut it anymore with big companies getting more and more sophisticated. A prime example of this is Amazon accelerating their development of in-house brands (~640 in late 2019) and using their dataset to outprice other online sellers (2.5m price changes per day in 2013 and more today). One recent test of a best selling product for a Shopify brand doing 1M+ monthly revenue resulted in a data significant ~10% revenue lift from a -7% price. This better price for the best selling product translates to a ~30k+ monthly revenue increase (~180k+ revenue over 6 months). I chose to work on pricing because I love optimization. Past optimization includes dropping out of college after 1 year to be a growth (A/B testing) engineer at Pinterest for 3 years and building an app for discounts + promotions at Hulu. In high school, I also optimized enough to be a top 200 player in League of Legends. Would love to answer any questions or comments below! PS. If you know anyone on Shopify, I'd love to help them nail down their pricing. :D July 16, 2020 at 10:34PM
Labels:

Comments

Post a Comment

Popular posts from this blog

Show HN: AI Generated Short Video https://ift.tt/3iS1sRE

Show HN: AI Generated Short Video Hey everyone, I have always wanted to content. I enjoy creating videos and watching other's creations! Being a programmer, I decided to create an AI pipeline which can create textual scripts and churn out thousands of videos / blogs on a daily basis given any topic. This is my first video and I would appreciate any comments and suggestions regarding it but I am particularly interested in hearing about tips and tricks / content format which can be followed to make the such video more fun and intuitive to watch. Also looking for advice if this can be monetised maybe saas or ads or something completely different. I would also want to know if anyone of you would be interested in such an AI tool. The Video: https://www.youtube.com/watch?v=1J_DOIPGKsw Specifically, what I wanted to ask: What are the specific things you liked and what you didn't. Would there have been a better format for me to have made this video to deliver the message more effective...
Post a Comment
Read more

Show HN: AWS-Powered Rube Goldberg Machine https://ift.tt/2UId1C2

Show HN: AWS-Powered Rube Goldberg Machine AWS has so many services—like more than most of us can name. What are some creative ways you can stitch them together to accomplish simple tasks in the most roundabout of ways? Get creative! This isn't about being practical! Here's a theoretical example of how to create a GIF! (Steps 4 through 998 are left as an exercise for creative readers!) 1. Add a new AWS IAM user, gif-creator, where each frame that will be part of the final GIF is base64 encoded and included as tag to the IAM user. 2. This triggers a CloudTrail event to be logged and published to Simple Notification Service. 3. Upon receiving this event, a lambda gets triggered that builds a Docker container that simply scans your domain for new DNS records. Additionally, the lambda spins up an entire Elastic Kubernetes Service (EKS) cluster with that Docker container. . . . 999. You now have a GIF in your inbox! April 6, 2020 at 02:10AM
Post a Comment
Read more

Launch HN: TagMango (YC W20) – Personalized video shoutouts in India https://ift.tt/3e1PZxC

Launch HN: TagMango (YC W20) – Personalized video shoutouts in India Hi HN! TagMango ( https://ift.tt/2x7YwhO ) is a marketplace where fans can book personalized video shoutouts from their favourite influencers and celebrities in India (essentially building Cameo for India). Why now: Celebrity culture in India has always been way different and more pompous as compared to other nations. People are fascinated by celebrities’ lives of glamour, infact celebrities are actually worshipped here. Like Rajnikanth, a south superstar, has over 30 temples to his name. Employees are literally given holiday on his movie release day. These celebrities are respectful of this culture and are always looking to give back to their fan base. India has been leading in content consumption and creation on social media, platforms like Tik Tok are doubling MAU every year. The craze for content, the fan culture and the ease of digital payments make it an exciting opportunity for the indian audience to actually i...
Post a Comment
Read more